Every One Deserves to be a Kid

Our participation in this campaign is sponsored by Northwestern Mutual. It’s 100% my own opinion #ad #NMPartner

“When you get cancer, you kind of have to grow up fast. You can’t really be a kid when you’re that grown up. Camp gave me this new normal where I knew I was okay and had others like me, so that gave me some reassurance and the confidence to travel through the rest of my journey.”

-Bennett Unger, 14, of Wauwatosa, Wisconsin


I don’t know about you but anytime I hear that a child has been touched by cancer it breaks my heart and makes me want to bubble wrap my sweet little ones. The truth is that not every child is lucky enough to go through childhood without facing this terrible disease. Instead of unicorns and rainbows, they are facing life-threatening situations. 

Northwestern Mutual – through its foundation – wants to help families impacted by childhood cancer share in these moments of happiness and strengthen their sense of togetherness so they can create more happy memories. Northwestern Mutual launched its Childhood Cancer Program in 2012 to find cures, provide family and patient support and aid those who struggle with the long-term effects of treatment. The program has contributed more than $17 million with the help of its employees and financial advisors nationwide, funding more than 200,000 hours of research. 


This program also leverages nonprofit partners, including camps and retreats, to help more kids and families live life to the fullest. The Northwestern Mutual Foundation most recently partnered with the Rose Bowl Stadium and the Rose Bowl Legacy Foundation to provide a once-in-a-lifetime experience to 200 children and families (total) affected by pediatric cancer: The Rose Buds Campout on the Field event, which took place June 6-7, 2018.   



Upon arrival at the inaugural Rose Buds Campout on the Field event at the Rose Bowl Stadium, all campers received a “Campout Kit,” which included an exclusive Rose Buds camping tent. Throughout the afternoon and evening, the campers and their parents participated in activities including arts and crafts, on-field games, tours of a firetruck and police truck, a musical performance by Us the Duo, a showing of “The Incredibles” on the videoboard and more. Campers also enjoyed dinner and s’mores. 

Camp is an invaluable experience for any child, but especially for those fighting cancer: camps for kids with cancer and other chronic illnesses provide community, camaraderie and hope to those who need it most.  Northwestern Mutual sees a future in which children and families can move beyond the fears of cancer and find happiness because all kids deserve the chance to just be kids. 


“Every family deserves the chance to make more memories and help their kids be kids again. The Northwestern Mutual Foundation is proud to help make possible experiences that accomplish this.” 

-Eric Christophersen, president, Northwestern Mutual Foundation 

This is where you get to be a part of something big! You get the opportunity to vote for the iconic venue where you’d most want to camp out. For every 25,000 votes cast until July 23, Northwestern Mutual will grant an indoor camp experience to a pediatric cancer unit to help bring camp-like activities to their patients!  Is it San Francisco at AT&T Park? Or r Wrigley Field? It’s time to vote! MAKE SURE TO VOTE HERE!  





Northwestern Mutual is the marketing name for The Northwestern Mutual Life Insurance Company, Milwaukee, WI (NM) and its subsidiaries. Learn more at northwesternmutual.com 




Print Friendly, PDF & Email

Leave a Reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.